TO THE beginning
How it Started
Our journey began with a realization that many individuals, including ourselves, faced a common issue while shopping for everyday clothing. Despite frequenting fast fashion outlets, the clothes we purchased often failed to meet our expectations in terms of quality, fit and longevity. Driven by the need for custom, well-crafted and affordable clothing, we identified an opportunity to bridge this gap in the fashion industry. Thus, URAIB was born.
Mission
What we Stand for
At Uraib, we are committed to crafting premium-quality clothing that is accessible and affordable for everyone. Our collection focuses on contemporary, fun, and comfortable clothing for women of all body types, designed to make you feel your best every day. We take pride in our attention to detail, particularly in the use of handmade embroidery, which supports local artists and sets our products apart. Our designs are timeless and versatile, destined to become cherished staples in your wardrobe.
Meet Palak
The creative force behind Uraib. With a degree in fashion design and textiles from Lasalle College of the Arts, she was not just top of the class; she had a league of her own. Palak's journey has sparkled with exciting collaborations with Swarovski's and Converse, taking her creativity to new heights.
But it's her connection to the heart of Jaipur, Rajasthan, that truly defines her. Palak's passion is to craft clothing that not only adorns but also brings joy to those who wear them and those who create them. She works closely with her spirited local team, ensuring that the essence of Uraib is as vibrant as the designs themselves. Dive into her world, where every piece is a testament to her unwavering commitment to fashion and the sheer delight it can bring.
Meet Rashi
The driving force behind Uraib's production and marketing. Graduating from Lasalle with a degree in fashion media and technology, she's armed with a unique blend of skills.
Her standout quality? Exceptional communication. Rashi effortlessly bridges the gap between clients and workers, making every interaction a breeze. Her enthusiasm and chirpy demeanor bring a breath of fresh air to the entire Uraib team. With her at the helm, production and marketing at Uraib aren't just efficient; they're truly delightful.